Data Mining for Business Intelligence: Concepts, Techniques, and Applications in Microsoft Office Excel With XLMiner 〈超正〉－ⓓ

作者：SHMUELI, GALIT/ PATEL, NITIN R./ BRUCE, PETER C.
出版社：JOHN WILEY & SONS INC
出版日期：2010年10月26日
語言：英文 ISBN：9780470526828
裝訂：精裝

內容簡介TOPDATA MINING FOR BUSINESS INTELLIGENCE, SECOND EDITION USES REAL DATA AND ACTUAL CASES TO ILLUSTRATE THE APPLICABILITY OF DATA MINING (DM) INTELLIGENCE IN THE DEVELOPMENT OF SUCCESSFUL BUSINESS MODELS. FEATURING COMPLIMENTARY ACCESS TO XLMINER簧, THE MICROSOFT OFFICE EXCEL簧 ADD-IN, THIS BOOK ALLOWS READERS TO FOLLOW ALONG AND IMPLEMENT ALGORITHMS AT THEIR OWN SPEED, WITH A MINIMAL LEARNING CURVE. IN ADDITION, STUDENTS AND PRACTITIONERS OF DM TECHNIQUES ARE PRESENTED WITH HANDS-ON, BUSINESS-ORIENTED APPLICATIONS. AN ABUNDANT AMOUNT OF EXERCISES AND EXAMPLES, NOW DOUBLED IN NUMBER IN THE SECOND EDITION, ARE PROVIDED TO MOTIVATE LEARNING AND UNDERSTANDING. THIS BOOK HELPS READERS UNDERSTAND THE BENEFICIAL RELATIONSHIP THAT CAN BE ESTABLISHED BETWEEN DM AND SMART BUSINESS PRACTICES, AND IS AN EXCELLENT LEARNING TOOL FOR CREATING VALUABLE STRATEGIES AND MAKING WISER BUSINESS DECISIONS. NEW TOPICS INCLUDE DETAILED COVERAGE OF VISUALIZATION (ENHANCED BY SPOTFIRE SUBROUTINES) AND TIME SERIES FORECASTING, AMONG A HOST OF OTHER SUBJECT MATTER.

售價:5625

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